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News & Tips that Makes Wonder

A Striped Success – The Story of Laila.

The underwire bra Laila is our most beloved and best selling bra of all time. Year after year, women have returned for new trendy season colours. Six years after its original premiere date, and millions of sold bras, Laila has been launched in 20 over colours. So wha makes Laila…

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A photo treasure: Vintage lingerie from the 1960s

Vintage underwear, a treasure of photos from the basement The other day I was searching through old boxes in the basement and stumbled upon a real gem; old black & white photographs of our lingerie products from the 1960s. So much fun to look at and compare both products as…

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Bra history – What does the Eiffel Tower and your bra have in common?

Bra history – What does the Eiffel Tower and your bra have in common? What really happened in Paris 1889? To find an answer we need to travel back in time, 127 years to be exact… It was the same year as the Eiffel Tower was built. The high tower…

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